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DRESSED FOR THE LIFE YOU ACTUALLY LIVE
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Buy 3 → save 15%
Buy 4 → save 20%
Buy 5+ → save 25%
The Primula button front maxi dress combines timeless elegance with effortless sophistication. Its deep V-neckline and flowing pleated skirt create a graceful silhouette perfect for special occasions and refined everyday moments.
Make the Primula your go-to maxi dress this season.
We offer free premium shipping with track & trace to the United Kingdom and all EU countries. Orders are processed within 1–3 business days, and delivery typically takes 8–12 business days.
We offer a 14-day right of withdrawal in accordance with both the EU Consumer Rights Directive and the UK Consumer Rights Act 2015. Items must be unworn, unwashed, and in original condition with tags attached. No restocking fee.
Our team is available Monday to Friday, 9:00 AM – 5:00 PM (GMT). Email us at hello@bywildrose.com or call +447916694437. We usually respond within 12–24 hours.
Buy 2 → save 10%
Buy 3 → save 15%
Buy 4 → save 20%
Buy 5+ → save 25%
"Absolutely love the quality! The fabric is so soft and the fit is perfect."
"Fast shipping to NL, beautiful dress. Will order again!"
"Endlich eine Marke die für uns Frauen über 40 designt. Wunderschön!"
"Très beau pull, taille parfaitement. Livraison rapide!"
"The whole collection is stunning. Great value for money."